Today, mobile apps are expanding by leaps and bounds. Each day new mobile apps are being introduced in the market; as a result, the race for survival is becoming tough. In order to ensure the visibility of your app in such competitive environment, you have to be very scrupulous in your mobile app development process. A systematic approach to app development should be followed to create successful and impact full apps. We have compiled 10 simple steps you can follow to create a successful mobile application.
Step 1 – A Great Idea
A great idea is the beginning of every successful project. Before you move into the mobile app development process, you must define the purpose of your mobile application. Ideally, the idea should be unique and there must not be other apps of the same nature. It is also vital to determine what problems your mobile app can solve and how the audience will connect to it.
Step 2 – Design Your App
The success of a mobile app depends a lot on the design. When you have found an idea, it is time to transfer it to a paper. The ideal way to do it is by drawing sketches. By developing sketches you are actually drawing your future interface. During this step, try to visually conceptualize all the main features and appearance of your application. It will also help your team to understand your mission and what exactly you want to create.
Step 3 – Figure out Approach to Develop the App
There are three main approaches to develop an app: native, web, and hybrid. You have to choose the right approach according to your budget and available time. Native apps take a lot of time to develop but they deliver the best user experience. Web apps are cheap to develop and they are supported by multiple devices whereas, hybrid approach gives the best of both worlds by combining the features of native apps with the coding of web apps.
Step 4 – Develop a Prototype
Once you are done with all the other steps, it is time to turn your idea into an application with limited functionality. The best benefit of developing a prototype is that it will give a visual display of your mobile app and the customers will be able to view all the features of the app without reading descriptions or looking at rough sketches. A prototype should have basic features of the app so that the users or customers can find some value in it.
Step 5 – Integrate Analytics Tools
It is essential to incorporate some appropriate analytics tools to ascertain how many users have downloaded your app and how they found your app. It will give you a clear idea of where most of your users are and what regions you should target to promote your app. Some popular mobile analytics tools are:
- Google Analytics
Data scientists emphasize the need to include analytics tools to make your apps highly marketable.
Step 6 – Beta Testing
Beta testing is one of the most important steps in mobile app development. It is the first opportunity to get feedback from your target customers. However, it is not as simple as it sounds like. You have to define your target customers so that you can get the right testers for your mobile app. It requires market research and proper planning. Furthermore, before you jump into beta testing, try to take the majority of the devices into account to make sure all the device specific bugs are eliminated. When you start getting feedback from your beta testers, try to incorporate that into your app.
Step 7 – Release the App
To successfully deploy/release the app, you should have a proper plan and schedule. Make sure all the correct components are released so that the integrity of live environment can be protected.
Step 8 – Acquire Metrics
In current times, the number of mobile app users have increased tremendously which is the reason why it is extremely important to collect the accurate metrics. The major input metrics which should be given high importance are:
- What features of your app are getting more user attention?
- Location of the users and time in which the app is mostly used.
- Associating demographic data with user behavior
Step 9 – Revenue Model
Any mobile app is designed to earn some revenue. In order to make sure your mobile app generate a lot of revenue, you have to choose the right revenue model. There are different revenue models you can choose from including subscriptions, paid applications, and pay per download. Out of all other models, pay per download is the most used and highly rewarding model.
Step 10 – Update Your App
After capturing all the metrics, update your app with the latest features on a regular basis. An app without innovative features loses its usability in the long run. An upgraded app also appears in the top of rankings and appeals a big number of users. Try to introduce all the latest trends and features in your app to achieve maximum downloads.
These are 10 steps to mobile application development. Using these steps, you can develop a mobile application ensuring success in the long run. Although this guide is enough to help you create your own mobile application, without professional knowledge and experience, it is impossible to get the desired outcome.
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