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CRM for clinical research

CRM for clinical trials

CRM for clinical research

A CRM is an abbreviation for Customer relationship management. CRM systems are used to manage and nurture interaction with clients. And why do hospitals, as well as radiology clinics, need a custom CRM system?

Well, to be honest, hospitals and clinics don’t need a CRM system as it is at all, especially for clinical trials. They need more than just a system for customer management since clinical trials have nothing to deal with customer relationships. And what is vital to any research? Regulatory compliance? Protocols? Sponsors? CRO’s? Of course, all of the things mentioned above are essential for clinical research. But there is a fundamental element influencing the outcomes, it’s a process. A process is the main driving force for any scientific inquiry.

CTMS for trials


CTMS for clinical trials

Hardly any dynamic CRM or XRM alone can meet the needs of clinical research unless it’s a custom CRM solution. But nowadays there are narrow-focused CRM systems that meet all the business needs of any sphere. CTMS is a clinical trial management system specifically developed to ease the process of clinical research.

It’s common knowledge that the goal of any research is to obtain high-quality data as well as to get error-free reports. Here is where a CTMS comes in handy.

A clinical trial management system is developed to foster and promote compliance as well as to become a supporting tool. CTMS can help researchers reduce the errors, facilitate the work of all trial participants, etc.

Benefits of a CTMS

  • One place for all information

That’s a comfortable and convenient way to store, update, and share the information with the trial participants. It comes extremely handy for radiologists as they can store all medical images under one roof. As a rule, the data stored in a CRM system or CTMS is updated automatically.

  • Instant metrics

Any CRM system, as well as CTMS, can give you insights on various aspect of the research. Moreover, some systems can even generate an analytical report or a forecast for the future.

  • Complete history of all trial steps

The system will keep track of all trial steps as well as the findings. With a CTMS, researchers can find any data in a few clicks.

  • Inbound communication

CRM software provides researchers with a chance to share information, give or get advice, and just discuss the latest findings.

In-built analytics

CTMS for analysis

Essential features for a CTMS

A CTMS can help you plan and control clinical operations. It can handle a wide range of functions vital for carrying out a clinical study.

  • Clinical research management

A CTMS provides the oversight of past, ongoing as well as future clinical trials. Moreover, it can even help you track progress at particular trial levels.

  • Planning

A system keeps track of trial milestones and helps investigators plan their experiments and distribute the resources effectively.

  • Resource management

Some CTMS comes with a tool to staff trials by skills, language, experience, etc. Demand forecasting and resource allocation can help run all trial processes efficiently.

  • Mobile version

No one can deny the necessity of going mobile even in perspective of clinical trials. Having a mobile version of a CTMS isn’t a luxury means, it’s a must. Mobile versions provide researchers with flexibility. They have access to data and resources anytime they need it with a mobile version.

  • Payment management

A CTMS can help you keep a watchful eye on the expenses required to run research. Moreover, it can track study costs, grants, and paying claims.

  • Performance and reporting

A system communicates trial performance with the targets set. Furthermore, a CTMS analyzes other performance reports as well to give clear insights on trials results.

CTMS worth investing

However, there is one more crucial factor to take into account while developing a CTMS. Developing any custom software solutions requires massive investments of both time and money.

Of course, you can take advantage of existing CTMS, but any existing software system can satisfy all your needs. The right CTMS can help you maximize the efficiency of clinical trials as well as minimize the negative aspects such as inaccuracy in the calculations, uneven distribution of resources, etc.

All in all, CTMS are designed to improve the oversight, simplify the management, optimize the operating costs, save more time for conducting the study. Moreover, everyone can get instant access to information as well as observe the results of clinical research in the real time without waiting for reports and quarries. Any CTMS solution can integrate with other clinical applications seamlessly.

In conclusion

State-of-the-art clinical trials management systems can help radiologists, as well as other clinical investigators, conduct clinical trials and save more time to concentrate on other areas of clinical trials. A custom CTMS will keep you and your team update and aware of any research aspect.

The article was written by Helen Morrice

Helen Morrice is a technical writer at IDAP Group, a Ukrainian web, and app development company. With 200+ entries, she knows everything about software development. Helen can explain every tech issue in a plain language. Follow her on Facebook to find out how she creates content.

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