The graveyard of advanced technology is puzzled with failed products. To elaborate those puzzles, recall dynamic entries of tech advancements like Apple Newton, or Microsoft’s Zune, or Amazon’s Fire Phone.
To put my thoughts in an understandable manner, cutting-edge products may die an excruciating death. Optimistically, they often lay the groundwork for more well-timed product or services that flourish later on. Yes, it is confusing, but look at the flip side of failures, as with those failures, the most successful or groundbreaking advancement formulates in the world. And for that reason, I called the successful technology’s most successful failed products. Similar to an experiment that gone crooked, but they can teach us something about technology that millions of us couldn’t think of.
In this post, I’m quickly going to talk about top six technological failures that have taught us a million dollar worth lesson.
TiVo was one of the pioneer Digital Video Recorders, or call them DVRs that hit the market. The manufacturing company was among hits because it played nice when it should have dominated. For example, instead of suing when local cable companies rolled out their own DVRs, the company of TiVo waited to see if they could bring out a deal.As, it was solely reliant on the TV providers. At that moment, rather than marketing how much better TiVo boxes were than cable companies’ DVRs, TiVo restrained its revolutionary commercial-skipping features. And lastly, when TiVo did sue, it was TOO LATE! The cable companies’ DVRs were everywhere, reached to a huge market segment. Yes, TiVo won all its patent violation cases and received $1.6 billion that has sustained the company. But on the flip side, many consumers thought TiVo went out of business.
Most of the 90’s kids know Nintendo’s Virtual Boy, as the gadget released in 1995. It was a physically uncomfortable game system. Moreover, the gadget couldn’t provide much of a virtual thing, instead offered a crude tabletop version of what viewers now routinely experience when they pop on stereoscopic 3D glasses to watch films at theaters. But Virtual Boy’s creator “Gunpei Yokoi” misfire was vital in at least this sense. Undeniably, Virtual Boy did lead the concept of virtual reality in the minds of public decades before and now has caused true virtual headsets like the Oculus Rift arrived.
It launched with hype back in the honeymoon period, following original iPad reveal, The Daily—a News Corp. devised a first digital newspaper, featuring flashy graphics, embedded video, and new ways for readers to interact with updated news. However, the electronic-paper only worked with a paid subscription that was arranged through the Apple’s iTunes Store.The Daily news Corp. distributed the revenues with Apple, a business model that proved unsustainable. After less than two years, The Daily news Corp. shut down its business operations, however, today many media outlets are still looking to bring mobile device news portals as the future.
There is no denying that QR codes sound like a genuinely useful idea—Barcode-like symbols that smartphone users could scan anywhere for information about some realistic objects, from movie poster to a museum exhibit. The interesting concept behind QR Codes was the idea that, it’s easier to scan a code than type a long and unwieldy URL into smartphone browsers.
Though the concept was amazing and remained popular abroad, the technology never could be caught much sustainable hype in most of the countries — perhaps the QR codes tend to be ugly and jarring. Nevertheless, the idea of scanning worldly objects with smartphones still remains with us, as Pinterest recently introduced Lens—an app that examines physical items to help you find related products for sale online.
One of the most advanced technologies—Google Glass, is among few gadgets that have debuted with much buzz in the industry. These smart spectacles “Google Glass”, the search giant “Google” unveiled in the year 2012. From its flashy introduction, that featured skydivers streaming their jump, to a spread in Vogue, Google Glass was one of the most-hyped gadgets launched ever in the history. But all for naught, as Google deferred the gadget in 2015. Yet, Google Glass is still being used in some professional applications.
What’s shocking here is, the headset is still in the price tag of $1,500. If I could talk about the usage of Google Glass, then the list would start and end up on “easy to record video anytime anywhere”. And particularly for such reason, many bars, restaurants, and movie theaters banned the gadget. Now it will not be wrong to say that Google Glass has failed, but it has offered a valuable lesson about wearable successful technology.
If I could talk about the first mainstream product to fit our digital lives into our palms, then the original Palm Pilot “PDA” would not be wrong to remember. The Palm Pilot sold a million units in its first year, which of course, makes it tough to believe a failure of a brand and device. However, that revenue was generated back in 1997—the year in which Microsoft jumped in and freed Apple with a $150 investment. The interesting face is, Palm Pilot was never able to convert the position it established in mobile computing, into a mobile realm, is today known as one of the biggest tragedies in all of the technologies. Palm Pilot was then acquired by HP in 2010. At present, the company is owned by TCL—a company that also owns BlackBerry.
Nancy Lamasis one of industry’s most eminent internet marketing enthusiast with several years of unrivalled experience in the field of online brand reputation management. He works at one of the leading digital marketing company in the Singapore and contributes his conclusions with the public on top trending blogs.