World’s first smart hairbrush ‘listens’ to you and your hair

Written by Jaymin Shah

The world’s first-ever smart hair brush is here.  Hair care company, Kerastase, along with electronics company Withings, announced Hair Coach at this week’s CES.

Caring for your crowning glory can be tricky, especially if you don’t have proper tools.  Hair treatment can be costly and time consuming.   But the new smart brush, Hair Coach, aims to solve all these problems.

The Smart Hair Brush Has Tiny Sensors That Could Tell More About Your Hair Than Experts

The product, which will be released later this year, has hundreds of tiny sensors, that can tell more about your hair than your dermatologist or hairstylist can, Regal Tribune reported.  It can tell you the health status of your hair and can also recommend treatments.  Most hair products recommended are from Kerastase, but reports say you can also use your favorite ones.

Capital Berg reported that Hair Coach also comes with a pedometer that records the numbers of strokes per each session.  It then analyzes shifts in the user’s brushing pattern and tells them about their progress.  The app pulls data on environmental factors like as humidity and helps users find the best products to keep their hair safe throughout a bad day.

Hair Coach Has Features That Can Detangle Hair Painlessly

Now, with the design, the smart hair brush has a white paddle and ergonomic handle which is slightly flattened.  The Hair Coach’s bristles are made of nylon, plastic, and natural boar bristles – a combination which helps distribute the hair’s oil while brushing.  This ensures that users can detangle painlessly.

Hair Coach will run for six months off two AA batteries housed in the handle.  Although the product is marketed for women, it can work for anyone with long hair.  It goes on sale this fall for about $200.

The world’s first-ever hairbrush can tell more about your crowning glory’s health than your dermatologist or hairstylist. Hair Coach is set to be released later this year and will cost about $200. (Photo : KerastaseUSA/YouTube)

The smart brush will be available from Kérastase hair salons, as well as via the brand’s website and Withings’ online shop, by mid-2017.


Personally, the Hair Coach blew me away. I’ve wondered aloud when was the last time I washed my hair and whether it could last another day or not. The Hair Coach could tell me the answer. Same goes for hair health. I’ve Googled tips for hair masks — which ones to use for my hair type, how often to use them, and whether they’re good for me. The app can tell you all of those things, because it learns your hair and your preference. It truly is a helpful gadget for anyone who cares about their hair’s look and health.

About the author

Jaymin Shah

Jaymin Shah is a tech entrepreneur. He is the Founder & CEO of TechOptimals. He has made a name for himself in the tech media world as a writer relentlessly covering Technology, in addition to a broad range of startups. Contact Jaymin at

Leave a Comment