Asus unveils Zenfone 3, flagship Zenfone 3 Deluxe and Zenfone 3 Ultra: All you need to know

Written by Jaymin Shah

During the Zenvolution press event at Computex 2016 in Taipei, Asus introduced three smartphones namely Asus ZenFone 3, ZenFone 3 Deluxe and the ZenFone 3 Ultra. All three smartphones sport a metallic design and come equipped with a fingerprint sensor. The company also launched a new Zenbo robot, ZenBook 3 laptop and Asus Transformer series that comes in three new 2-in-1s – Transformer 3, Transformer 3 Pro and Transformer Mini.

All devices use USB-C and support Quick Charge 3.0 — further proving that such a thing is indeed possible — and will retail in the US for $249, $499 and $479 respectively (3, Deluxe and Ultra), with release windows yet to be disclosed.

Asus Zenfone, Asus, Asus Zenfone 3, Asus Zenfone 3 Deluxe, Asus Zenfone 3 Ultra, Asus Zenfone 3 price, Asus Zenfone 3 specs, Asus Zenfone 3 features, Asus Zenfone 3 launch, Asus Zenfone 3 Ultra price, Asus Zenfone 3 Ultra features, Asus Zenfone 3 Ultra specs, Asus Zenfone 3 Deluxe price, Asus Zenfone 3 Deluxe specs, Asus Zenfone 3 Deluxe features, smartphones, Android, technology, technology newsThe Zenfone 3 Deluxe is the flagship model of the series, has a full metal body with invisible antenna bands. It has a 5.7-inch Full HD (1920 x 1080) Super AMOLED display and a 79 per cent screen-to-body ratio.

Zenfone 3 Deluxe runs the latest Qualcomm Snapdragon 820 Series processor with Adreno 530 GPU, and integrated X12 LTE modem, as well as up to 6GB RAM.

ZenFone 3 Deluxe gets a 23MP camera with the latest Sony IMX318 image sensor, f/2.0 aperture lens, and 4-axis optical image stabilization and 4K video recording. The Zenfone 3 Deluxe has Type-C USB chargers with Quick Charge 3.0 support.

ZenFone 3 has a 5.5-inch Full HD (1920 x 1080) Super IPS+ display, 2.5D Corning Gorilla Glass on the front and rear of the phone. It runs Snapdragon 625 octa-core processor, up to 4GB RAM, has 16MP rear camera and a fingerprint scanner on the back.

ZenFone 3 Ultra has a big 6.8-inch Full HD (1920 x 1080) display, full metal unibody design, runs the Qualcomm Snapdragon 652 octa-core processor, Adreno 510 graphics, and has up to 4GB of RAM. It also features a 23 MP rear camera and has a fingerprint scanner on the front.

ZenFone 3 Ultra has a 4600mAh battery and Quick Charge 3.0 technology. Asus Zenfone 3 Ultra looks like an enlarged version of Samsung Galaxy Note 5, in terms of design.

About the author

Jaymin Shah

Jaymin Shah is a tech entrepreneur. He is the Founder & CEO of TechOptimals. He has made a name for himself in the tech media world as a writer relentlessly covering Technology, in addition to a broad range of startups. Contact Jaymin at

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